Services

Outbound lead generation, B2B marketing and business development for software companies.

Updated 25 September 2026

Scipioform finds and opens conversations with the customers, partners and investors a software company needs next. We call it demand development: more than lead generation, because the next conversation you need isn't always with a buyer. A founder-led team does the work, and part of our fee is at risk on the result.

Three kinds of demand

Customers

Outbound lead generation. We work out which companies are most likely to buy, find the people there who decide, write outreach around a real reason to talk, and hand the conversations to you.

Done for Inotexel, an AI software & digital-product development studio, for its own development services. The work, field by field

Partners

Strategic and channel partnerships. The companies whose customers are also yours: found, approached and turned into a first conversation about working together.

Done for iqprompt, an AI/SaaS product company. The work, field by field

Investors

Investor relations and events. The investors who back companies like yours, reached with a reason to take the meeting, and the events worth being at.

Done for iqprompt, an AI/SaaS product company. The work, field by field

By kind of company

  • Outbound lead generation: The process step by step, for software and tech companies, and outbound only for B2B service companies.
  • Software development companies: For dev shops, studios and IT services firms: buyers who need something built soon, and the rules that keep your leads yours.
  • AI companies: Customers, partners and investors for AI product companies, with outreach that leads with the job done, not the model.
  • An alternative to outsourced SDRs: When renting a rep is the right buy, when it isn't, and what we do instead.
  • SaaS lead generation: For B2B software companies that need their next customers: who to reach, what to say, and a pilot with part of our fee at risk.

How every engagement runs

  1. Diagnostic. We work out where your next demand should come from, and who you should be talking to. One fixed fee, refunded in full if you don't find it worth acting on.
  2. Pilot. A fixed term with part of our fee at risk, against a threshold we write down with you after the diagnostic.
  3. Ongoing. A monthly fee, month to month, offered once a pilot has run.

If you already know exactly who you need to reach, you can start with the pilot. See how an engagement works, including what happens if it fails

What we don't do

  • We don't build software. When you need something built, we introduce a partner software house and tell you we're paid for the introduction. Need something built?
  • We don't sell meetings by the unit. We never bill hourly, and we never charge per meeting booked, because that rewards volume over fit. How we price
  • We aren't a full outsourced marketing department. If you need every channel run for you, a full-service B2B marketing agency is the better hire.